Kafu App offers cost-effective marketing solutions using an online platform that helps to connect businesses with their potential customers, and better understands their market and audience through a free app.
About Client
Kafu app is an UAE based company, founded in 2018 to connect the businesses with their customers through a survey portal. This survey portal provides streamlined marketing research to help retailers better understand their customers and gain a detailed analysis of potential sales growth opportunities.
The results were amazing. We as a team completed this MVP within the span of 2 months. The client was able to take it to the market within the span of three months, where he showcased this application to his potential clients and got them onboard.
The Challenges
The Kafu client approached Techvention to build a digital platform that allows a user to build a customizable survey, publish it in the feasible market as per customer requirements, collect data from the targeted market, analyze the collected data and present it to the user by using data visualizations.
- Implementation of data analytics
- Analyzing data from surveys and projecting onto the dashboard through data visualizations
- Responsive and fast data processing
- Complex service APIs
- Application to be designed in two different languages, English & Arabic
- User friendly interface
Our Unique Approach
Keeping in mind the challenges faced by users of the web and mobile application, TechVention designed the application. It was developed using MERN tech stack. Below is the solution architecture of the application:
Success, what's next?
The success of this project is a testament to the power of collaboration and the importance of combining design and development to create a truly effective online store. We are proud to have played a role in the success of this company and look forward to helping more businesses achieve their goals.